{"id":39931,"date":"2013-09-12T11:00:46","date_gmt":"2013-09-12T15:00:46","guid":{"rendered":"http:\/\/1boringoldman.com\/?p=39931"},"modified":"2013-09-12T11:20:44","modified_gmt":"2013-09-12T15:20:44","slug":"right-on-the-money","status":"publish","type":"post","link":"https:\/\/1boringoldman.com\/index.php\/2013\/09\/12\/right-on-the-money\/","title":{"rendered":"right on the money&#8230;"},"content":{"rendered":"<div align=\"justify\">Like many others, a few days ago I wrote <a target=\"_blank\" href=\"http:\/\/1boringoldman.com\/index.php\/2013\/09\/06\/a-deal-breaker\/\">a deal-breaker?&hellip;<\/a>, a post about AbbVie&#8217;s lawyer, Neal Parker, who appeared at the Brussels Conference, <a target=\"_blank\" href=\"http:\/\/vitaltransformation.com\/wp-content\/uploads\/2013\/08\/VT-AUG-27-13-event-pack.pdf\">A Roadmap for Sharing Clinical Data<\/a>. Among other things, he said:<\/div>\n<blockquote>\n<div align=\"justify\">&#8230; internal  tactical decisions on how we are going to run a study, engage with  regulators, and confront and solve problems and challenges we have  uncovered during clinical trials&#8230; This information cannot be patented nor  have exclusivity, but can give other companies a tremendous competitive  advantage by revealing our strategic thinking for proving safety and  efficacy of our products.<\/div>\n<\/blockquote>\n<div align=\"justify\">Since then, I&#8217;ve felt kind of numb. I&#8217;ve watched the video multiple times; written some things about it; and read what other people had to say; but none of that captures the numbness. Mr. Parker either intentionally or inadvertently redefined the drug  approval process as a negotiation whose outcome was determined by &quot;our  strategic thinking for proving safety and  efficacy of our products.&quot; The &quot;trade secrets&quot; aren&#8217;t in the products. They&#8217;re in the expertise of the trader. This review of a new book by Peter  G&oslash;tzsche, the head of the Nordic Cochrane Centre, entitled <em>Deadly Medicines and Organised Crime: How Big Pharma Has Corrupted Healthcare<\/em> comes close to defining my feeling:<\/div>\n<blockquote>\n<div align=\"center\" class=\"big\"><a href=\"http:\/\/blogs.bmj.com\/bmj\/2013\/09\/10\/richard-smith-is-the-pharmaceutical-industry-like-the-mafia\/\" target=\"_blank\">Is the pharmaceutical industry like the mafia?<\/a><\/div>\n<div align=\"center\" class=\"middle\"><strong><font color=\"#0000cc\">BMJ Group Blogs<\/font><\/strong><\/div>\n<div align=\"center\" class=\"middle\">by Richard Smith, former editor of the BMJ<\/div>\n<div align=\"center\" class=\"small\">September 10, 2013<\/div>\n<p align=\"justify\">&#8230; Most of Peter&rsquo;s book is devoted to building up the case that the drug  industry has systematically corrupted science to play up the benefits  and play down the harms of their drugs. As an epidemiologist with very  high numerical literacy and a passion for detail, so that he is a world  leader in critiquing clinical studies, Peter is here on very solid  ground. He joins many others, including former editors of the <em>New England Journal of Medicine<\/em>,  in showing this corruption. He shows too how the industry has bought  doctors, academics, journals, professional and patient organisations,  university departments, journalists, regulators, and politicians. These  are the methods of the mob.<\/p>\n<p align=\"justify\">The book doesn&rsquo;t let doctors and academics avoid blame. Indeed, it might  be argued that drug companies are doing what is expected of them in  maximising financial returns for shareholders, but doctors and academics  are supposed to have a higher calling. Laws that are requiring  companies to declare payments to doctors are showing that very high  proportions of doctors are beholden to the drug industry and that many  are being paid six figures sums for advising companies or giving talks  on their behalf. It&rsquo;s hard to escape the conclusion that these &ldquo;key  opinion leaders&rdquo; are being bought. They are the &ldquo;hired guns&rdquo; of the  industry.<\/p>\n<p align=\"justify\">And, as with the mob, woe be to anybody who whistleblows or gives  evidence against the industry. Peter tells several stories of  whistleblowers being hounded, and John Le Carr\u00e9&rsquo;s novel describing drug  company ruthlessness became a bestseller and a successful Hollywood  film.<\/p>\n<div align=\"justify\">So it&rsquo;s not entirely fanciful to compare the drug industry to the  mob, and the public, despite its enthusiasm for taking drugs, is  sceptical about the drug industry. In a poll in Denmark the public  ranked the drug industry second bottom of those in which they had  confidence, and a US poll ranked the industry bottom with tobacco and  oil companies. The doctor and author Ben Goldacre, in his book <em>Bad Pharma<\/em>  raises the interesting thought that doctors have come to see as  &ldquo;normal&rdquo; a relationship with the drug industry that the public will see  as wholly unacceptable when they fully understand it. In Britain doctors  might follow journalists, members of Parliament, and bankers into  disgrace for failing to see how corrupt their ways have become. At the  moment the public tends to trust doctors and distrust drug companies,  but the trust could be rapidly lost&#8230;<\/div>\n<\/blockquote>\n<p align=\"justify\"> It&#8217;s not about the cards, but about the poker player&#8217;s skill at the  game. And a major part of that skill relies on the hidden cards. That&#8217;s what Peter  G&oslash;tzsche is talking about. It&#8217;s the &quot;organized&quot; in organized crime &#8211; refining those techniques behind a curtain of quaisi-legitimacy. There was a time when I would&#8217;ve thought Peter  G&oslash;tzsche&#8217;s analogy was melodramatic and fanciful. Not any more. And then there&#8217;s this from the <strong><font color=\"#200020\">EFPIA<\/font><\/strong> [European Federation of Pharmaceutical Industries and Associations], sponsors of the <a target=\"_blank\" href=\"http:\/\/vitaltransformation.com\/wp-content\/uploads\/2013\/08\/VT-AUG-27-13-event-pack.pdf\">Roadmap for Sharing Clinical Data<\/a> conference:<\/p>\n<table width=\"95%\" cellspacing=\"0\" cellpadding=\"\" border=\"0\" align=\"center\">\n<tr>\n<td>\n<div align=\"center\" class=\"middle\"><a target=\"_blank\" href=\"http:\/\/www.efpia.eu\/mediaroom\/118\/44\/EFPIA-Response-to-EMA-Consultation-on-the-Publication-and-Access-to-Clinical-Trial-Data\">EFPIA Response to EMA Consultation on the Publication and Access to Clinical-Trial Data<\/a><\/div>\n<p align=\"justify\" class=\"small\">Brussels &#8211; [September 5, 2013] &#8211; Representing the  research-based pharmaceutical industry in Europe, EFPIA and its member  companies welcome efforts towards greater transparency of clinical  trials data. However EFPIA has serious concerns about the EMA draft  policy [Policy 0070 on publication and access to clinical trial data],  which carries negative implications for public health in its failure to  adequately protect the interests of patients and the research they  benefit from. In the interests of sharing its concerns with all relevant  stakeholders as well as the general public who will be impacted by  these measures, <a target=\"_blank\" href=\"http:\/\/efpia.eu\/documents\/87\/61\/EFPIA-Response-to-EMA-Consultation-on-the-publication-and-access-to-clinical-trial-data\">EFPIA is today making publicly available its comments on the EMA submission<\/a>.<\/p>\n<p align=\"justify\" class=\"small\">Director General of EFPIA, Richard Bergstrom, stated: &ldquo;We are worried  by a move towards greater transparency of clinical trials data that  appears to be putting transparency &ndash; at whatever cost &ndash; ahead of public  health interests. Our detailed response to the EMA draft policy speaks  to this concern. While EFPIA values other voices and opinion in the  conversation surrounding clinical trials data, we believe there are  better alternatives than what the EMA is presenting.&quot;<\/p>\n<div align=\"justify\" class=\"small\">The <a href=\"http:\/\/transparency.efpia.eu\/responsible-data-sharing\" target=\"_blank\">EFPIA-PhRMA Joint Principles for Responsible Clinical Trial Data<\/a>  formally announced July 24 and going into effect January 1, 2014,  outline a responsible transparency that safeguards patient privacy;  respects the integrity of regulatory systems; and maintains incentives  for investment in biomedical research. A transparency built on these  pillars offers the protective measures for patients and research that  ultimately will best serve patients and broader public health needs.&rdquo; EFPIA&rsquo;s response to the EMA draft policy focuses on three primary  concerns, specifically that the EMA approach, as it stands, will:<\/div>\n<ol>\n<li>\n<div align=\"justify\" class=\"small\">Weaken safeguards intended to ensure the privacy of patients and other individuals identified in marketing authorization application [EMA] dossiers;<\/div>\n<\/li>\n<li>\n<div align=\"justify\" class=\"small\">Undermine the trust in the regulatory approval system governing biopharmaceutical products and <strong><font color=\"#990000\">introduce risks of misinterpretation and misuse of clinical data into the process<\/font><\/strong>;<\/div>\n<\/li>\n<li>\n<div align=\"justify\" class=\"small\">Weaken incentives for companies to invest in biomedical research by disclosing companies&#8217; commercially confidential information [CCI], without due consideration of the competing interests that may or may not justify disclosure.<\/div>\n<\/li>\n<\/ol>\n<div align=\"justify\" class=\"small\">The specific points addressed by EFPIA in its response to the EMA  draft policy, and an Executive Summary overview, are available on the <a target=\"_blank\" href=\"http:\/\/efpia.eu\/documents\/87\/61\/EFPIA-Response-to-EMA-Consultation-on-the-publication-and-access-to-clinical-trial-data\">EFPIA website<\/a>, as well as its dedicated <a target=\"_blank\" href=\"http:\/\/transparency.efpia.eu\/\">transparency platform<\/a>. The <a target=\"_blank\" href=\"http:\/\/www.ema.europa.eu\/ema\/index.jsp?curl=pages\/news_and_events\/news\/2013\/08\/news_detail_001878.jsp&#038;mid=WC0b01ac058004d5c1\">EMA public consultation<\/a> remains open for comments until September 30.<\/div>\n<\/td>\n<\/tr>\n<\/table>\n<p><\/p>\n<div align=\"justify\">A month ago, I summarized the prequel to this release in <a target=\"_blank\" href=\"http:\/\/1boringoldman.com\/index.php\/2013\/08\/03\/full-speed-ahead\/\">full speed ahead&hellip;<\/a>:<\/div>\n<blockquote>\n<div align=\"justify\">I smell a strategy coming from PhRMA about this business of AllTrials  and RIAT. Two recent articles address the public version. In <a href=\"http:\/\/1boringoldman.com\/index.php\/2013\/08\/01\/do-the-time\/\" target=\"_blank\">do the time&hellip;<\/a>, I looked at GSK&rsquo;s white paper in the New England Journal of Medicine [available via Medscape&#8217;s write-up <a href=\"http:\/\/www.medscape.com\/viewarticle\/808732\" target=\"_blank\">GSK Opens Access to Data From More Than 200 Clinical Trials<\/a>]. Later, in <a href=\"http:\/\/1boringoldman.com\/index.php\/2013\/08\/03\/the-spice-must-flow\/\" target=\"_blank\">the spice must flow&hellip;<\/a>, I reviewed the head-to-head article from PhRMA in the British Medical Journal [<a href=\"http:\/\/www.bmj.com\/content\/347\/bmj.f1881\" target=\"_blank\">Are clinical trial data shared sufficiently today? Yes<\/a>]. The private version comes from the leaked memo reviewed in <a href=\"http:\/\/1boringoldman.com\/index.php\/2013\/07\/28\/a-closing-argument\/\" target=\"_blank\">a closing argument&hellip;<\/a> which includes an article from the Guardian [<a href=\"http:\/\/www.guardian.co.uk\/business\/2013\/jul\/21\/big-pharma-secret-drugs-trials\" target=\"_blank\">Big pharma mobilising patients in battle over drugs trials data<\/a>], a retort in eye&middot;for&middot;pharma [<a target=\"_blank\" href=\"http:\/\/social.eyeforpharma.com\/market-access\/exclusive-guardian-memo-leak-richard-bergstrom\">Exclusive: The Devil is in the Details<\/a>], and the actual memo from EFPIA &amp; PhRMA.<\/div>\n<\/blockquote>\n<div align=\"justify\">So far, writing this has been good treatment for my numb feeling [which I suspected was a defense against rage]. That was confirmed when I almost involuntarily highlighted that part of their release in red &#8211; &quot;<strong><font color=\"#990000\">introduce risks of misinterpretation and misuse of clinical data into the process<\/font><\/strong>.&quot; That&#8217;s an outrageous thing for them to say after so many Clinical Trial reports in our literature that regularly make mincemeat out of scientific interpretation. <\/div>\n<p align=\"justify\">I doubt that my rage makes much of a dent in their battle plan which is what this really is. Like Mr. Parker&#8217;s &quot;<em>internal  tactical decisions<\/em>&quot; and &quot;<em>strategic thinking<\/em>,&quot; these arguments are carefully constructed to move the unreasonable label from their folder and stamp in on the <em><strong><font color=\"#200020\">data transparency<\/font><\/strong><\/em> dossier and the EMA itself. There is one interesting thing of note. They don&#8217;t mention the motives of the EMA or the advocates of  <em><strong><font color=\"#200020\">data transparency<\/font><\/strong><\/em> &#8211; a usual ploy in such maneuvering. I expect that&#8217;s because they couldn&#8217;t think of anything to say. The motives of the EMA are self evident and intrinsically valid.<\/p>\n<p align=\"justify\">And as for their bullet points, I don&#8217;t think any of us care about &quot;<em>other individuals identified in marketing authorization application [EMA] dossiers.<\/em>&quot; Anonymize them too. I&#8217;ve commented on their Number 2 already. Number 3 is their business, not the EMA&#8217;s. Their &quot;<em>internal  tactical decisions<\/em>&quot; and &quot;<em>strategic thinking for proving safety and  efficacy of our products<\/em>&quot; is as much a part of the problem as anything else. Looking to the EMA to protect their poker game is an insult. And as for the blackmail clause [&quot;<em>Weaken incentives for companies to invest in biomedical research by  disclosing companies&#8217; commercially confidential information [CCI],  without due consideration of the competing interests that may or may not  justify disclosure<\/em>&quot;], we doctors and patients will limp by with the medications we already have and any legitimate entries that come along until a rational and transparent pharmaceutical industry emerges. No problem. I would welcome the opportunity.<\/p>\n<div align=\"justify\">I guess I knew about the rage under the numb feeling. There&#8217;s another part that wasn&#8217;t quite so obvious. After listening to Mr. Parker and reading the EFPIA press release, I don&#8217;t think they&#8217;re really going to negotiate in good faith, no matter what they say &#8211; ever. They&#8217;re going to just keep strategizing. Peter  G&oslash;tzsche is right on the money, and we&#8217;re in for a long struggle with some very moneyed people&#8230;<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Like many others, a few days ago I wrote a deal-breaker?&hellip;, a post about AbbVie&#8217;s lawyer, Neal Parker, who appeared at the Brussels Conference, A Roadmap for Sharing Clinical Data. Among other things, he said: &#8230; internal tactical decisions on how we are going to run a study, engage with regulators, and confront and solve [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-39931","post","type-post","status-publish","format-standard","hentry","category-politics"],"_links":{"self":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts\/39931","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/comments?post=39931"}],"version-history":[{"count":21,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts\/39931\/revisions"}],"predecessor-version":[{"id":39952,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts\/39931\/revisions\/39952"}],"wp:attachment":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/media?parent=39931"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/categories?post=39931"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/tags?post=39931"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}