{"id":67923,"date":"2016-09-14T22:35:43","date_gmt":"2016-09-15T02:35:43","guid":{"rendered":"http:\/\/1boringoldman.com\/?p=67923"},"modified":"2016-09-17T09:04:34","modified_gmt":"2016-09-17T13:04:34","slug":"say-amen","status":"publish","type":"post","link":"https:\/\/1boringoldman.com\/index.php\/2016\/09\/14\/say-amen\/","title":{"rendered":"say amen&#8230;"},"content":{"rendered":"\n<p align=\"center\"><img decoding=\"async\" height=\"375\" border=\"1\" src=\"http:\/\/1boringoldman.com\/images\/sti.jpg\" \/><\/p>\n<p align=\"justify\" class=\"small\">I first heard the term <em><font color=\"#200020\">ghost-writing<\/font><\/em> used in the scientific literature at the end of 2010 [see <a href=\"http:\/\/1boringoldman.com\/index.php\/2010\/12\/01\/roaches\/\" target=\"_blank\">roaches&hellip;<\/a>]. I must&#8217;ve known what was coming because I added added the roach to the ad image [from something our exterminator said, &quot;<em>For every roach you see, there are a hundred behind the walls<\/em>&quot;]. S<img decoding=\"async\" hspace=\"4\" width=\"100\" border=\"0\" align=\"right\" src=\"http:\/\/1boringoldman.com\/images\/tmap-logo.gif\" \/>ure enough, six months later I got hold of <em><font color=\"#200020\">The Rothman Report<\/font><\/em> [see <a href=\"http:\/\/1boringoldman.com\/index.php\/2011\/06\/15\/detestable\/\">detestable&hellip;<\/a>] that described a medical writing firm ghost-writing <em><font color=\"#200020\">Risperidone&reg;<\/font><\/em> articles faster than they could find <em><font color=\"#200020\">guest authors<\/font><\/em> to front them. I guess one can only take in so much at a time. I exhumed that old STI ad to show the top line, the significance of which eluded me at the time &#8211; <em><font color=\"#200020\">publication planning, advocacy development<\/font><\/em>.<\/p>\n<p align=\"justify\" class=\"small\">If you read the content of that STI ad, it talks about a lot more than just medical writing, but I was slow to catch on &#8211; apparently a lot of us were. By the time I saw the ad in 2010, <font color=\"#200020\">Scientific Therapeutics Information Inc <\/font>had been at it for a very long time [for example, managing the<font color=\"#200020\"> <a target=\"_blank\" href=\"http:\/\/pogoarchives.org\/m\/ph\/gw\/gw-attachment-a.pdf\">Paxil Launch<\/a> <\/font>in 1993]. Since then, it has gradually dawned on us that most all of the industry funded clinical trial articles in psychiatry are ghost-written. And these days, it&#8217;s right there in the <em><font color=\"#200020\">Acknowledgments<\/font><\/em> under <em><font color=\"#200020\">editorial-assistance-provided-by<\/font><\/em>. So exposing professional ghost-writing hasn&#8217;t made much of a difference [see <a href=\"http:\/\/1boringoldman.com\/index.php\/2016\/09\/02\/rebranding\/\" target=\"_blank\">rebranding&hellip;<\/a>]. Industry and journal editors just adapted.<\/p>\n<div align=\"justify\" class=\"small\">But I don&#8217;t think I personally got the full extent of industry&#8217;s modus operandi until recently, first from reading <font color=\"#200020\">Lisa Cosgrove et al<\/font>&#8216;s article and the idea of <strong><font color=\"#990000\">ghost management<\/font><\/strong>&#8230;<\/div>\n<blockquote>\n<div align=\"center\" class=\"big\"><a target=\"_blank\" href=\"http:\/\/www.ncbi.nlm.nih.gov\/pubmed\/26890488\">Under the Influence: the Interplay among Industry, Publishing, and Drug Regulation<\/a>.<\/div>\n<div align=\"center\" class=\"middle\">by Lisa Cosgrove, Steven Vannoy, Barbara Mintzes, and Allen Shaughnessy<\/div>\n<div align=\"center\" class=\"middle\"><strong><font color=\"#200020\">Accountability in Research.<\/font><\/strong> 2016 23[5]:257-279.<\/div>\n<div align=\"center\" class=\"middle\">[<a target=\"_blank\" href=\"https:\/\/www.researchgate.net\/publication\/295077256_Under_the_Influence_the_Interplay_among_Industry_Publishing_and_Drug_Regulation\">full text on-line<\/a>]<\/div>\n<p>                 <\/p>\n<div align=\"justify\">The relationships among academe, publishing, and industry can facilitate commercial bias in how drug efficacy and safety data are obtained, interpreted, and presented to    regulatory bodies and prescribers. Through a critique of published and    unpublished trials submitted to the Food and Drug  Administration  [FDA]  and the European Medicines Agency [EMA] for  approval of a new   antidepressant, vortioxetine, we present a case study  of the &quot;<strong><font color=\"#990000\">ghost management<\/font><\/strong>&quot;  of the information delivery process. We argue  that  currently accepted  practices undermine regulatory safeguards aimed  at  protecting the  public from unsafe or ineffective medicines. The   economies of  influence  that may intentionally and unintentionally  produce   evidence-biased-rather than evidence-based-medicine are  identified. This   is not a simple story of author financial conflicts of  interest, but   rather a complex tale of <strong><font color=\"#990000\">ghost management<\/font><\/strong>  of the entire process of   bringing a drug  to market. This case study  shows how weak regulatory  policies allow for  design choices and  reporting strategies that can  make marginal products  look novel, more  effective, and safer than they  are, and how the  selective and  imbalanced reporting of clinical trial  data in medical  journals results  in the marketing of expensive  &quot;me-too&quot; drugs with  questionable  risk\/benefit profiles&#8230; <\/div>\n<\/blockquote>\n<p align=\"justify\" class=\"small\">&#8230; and then reading one of <font color=\"#200020\">Karen Dineen Wagner<\/font>&#8216;s depositions [see <a href=\"http:\/\/1boringoldman.com\/index.php\/2016\/07\/07\/authority\/\" target=\"_blank\">author&middot;ity&hellip;<\/a>] &#8211;<\/p>\n<table width=\"90%\" cellspacing=\"0\" cellpadding=\"0\" border=\"0\" align=\"center\">\n<tr>\n<td align=\"center\" colspan=\"2\"><sup><strong><font color=\"#200020\"><a href=\"https:\/\/www.industrydocumentslibrary.ucsf.edu\/drug\/docs\/#id=spjl0223\" target=\"_blank\">DEPOSITION OF KAREN DINEEN WAGNER, M.D., Ph.D.<\/a><br \/>                   by Michael Baum, Esq., of Baum, Hedlund, Aristei &amp; Goldman<br \/>                   on Tuesday, July 16, 2013, page 28 [pdf page 8]<\/font><\/strong><\/sup>                                         <\/p>\n<hr size=\"1\" \/><\/td>\n<\/tr>\n<tr>\n<td align=\"justify\" colspan=\"2\"><sup><strong><font color=\"#200020\">QUESTION<\/font><\/strong> <em><strong><font color=\"#990000\">Okay. So do you recall whether you had access to patient level data when you were working on this publication?<\/font><\/strong><\/em><\/sup><\/td>\n<\/tr>\n<tr>\n<td width=\"8\"><sup>&nbsp;<\/sup><\/td>\n<td align=\"justify\"><sup><strong><font color=\"#200020\">ANSWER<\/font><\/strong>  <em><strong><font color=\"#990000\">No.  We have access &#8212; well, as an individual investigator, you have  access  to your patients. But the individual patient data from other  sites,  usually when the data is presented, it&#8217;s put together. So I don&#8217;t  &#8212; I  just don&#8217;t recall if I saw individual &#8212; individual data.<\/font><\/strong><\/em><\/sup><\/td>\n<\/tr>\n<tr>\n<td align=\"justify\" colspan=\"2\"><sup><strong><font color=\"#200020\">QUESTION<\/font><\/strong> <em><strong><font color=\"#990000\">When you say &quot;put together,&quot; does that refer to the pharmaceutical company compiling information and providing it to you?<\/font><\/strong><\/em><\/sup><\/td>\n<\/tr>\n<tr>\n<td width=\"8\"><sup>&nbsp;<\/sup><\/td>\n<td align=\"justify\"><sup><strong><font color=\"#200020\">ANSWER<\/font><\/strong> <em><strong><font color=\"#990000\">The data is the property of the pharmaceutical company.<\/font><\/strong><\/em><\/sup><\/td>\n<\/tr>\n<tr>\n<td align=\"justify\" colspan=\"2\"><sup><strong><font color=\"#200020\">QUESTION<\/font><\/strong> And so they collect it and provide some form of summary of it to you?<\/sup><\/td>\n<\/tr>\n<tr>\n<td width=\"8\"><sup>&nbsp;<\/sup><\/td>\n<td align=\"justify\"><sup><strong><font color=\"#200020\">ANSWER<\/font><\/strong> Correct.<\/sup><\/td>\n<\/tr>\n<tr>\n<td align=\"justify\" colspan=\"2\"><sup><strong><font color=\"#200020\">QUESTION<\/font><\/strong>   And except for the patient level data that you had from your own   particular site, you relied upon the information conveyed to you by the   pharmaceutical company regarding the other sites. Is that correct?<\/sup><\/td>\n<\/tr>\n<tr>\n<td width=\"8\"><sup>&nbsp;<\/sup><\/td>\n<td align=\"justify\"><sup><strong><font color=\"#200020\">ANSWER<\/font><\/strong>   In multicenter studies, each individual investigator has their own  data  and then it depends who sponsors the study. This was a  Forest-initiated  and Forest-sponsored study, so all of the data from  the sites go to  Forest.<\/sup><\/td>\n<\/tr>\n<tr>\n<td align=\"justify\" colspan=\"2\"><sup><strong><font color=\"#200020\">QUESTION<\/font><\/strong> Then they compiled it and then did statistical evaluations of it?<\/sup><\/td>\n<\/tr>\n<tr>\n<td width=\"8\"><sup>&nbsp;<\/sup><\/td>\n<td align=\"justify\"><sup><strong><font color=\"#200020\">ANSWER<\/font><\/strong> Yes.<\/sup><\/td>\n<\/tr>\n<tr>\n<td align=\"justify\" colspan=\"2\"><sup><strong><font color=\"#200020\">QUESTION<\/font><\/strong> Did you do any of the statistical evaluations yourself?<\/sup><\/td>\n<\/tr>\n<tr>\n<td width=\"8\"><sup>&nbsp;<\/sup><\/td>\n<td align=\"justify\"><sup><strong><font color=\"#200020\">ANSWER<\/font><\/strong> No.<\/sup><\/td>\n<\/tr>\n<tr>\n<td align=\"justify\" colspan=\"2\"><sup><strong><font color=\"#200020\">QUESTION<\/font><\/strong> It was essentially provided to you by Forest statisticians?<\/sup><\/td>\n<\/tr>\n<tr>\n<td width=\"8\"><sup>&nbsp;<\/sup><\/td>\n<td align=\"justify\"><sup><strong><font color=\"#200020\">ANSWER<\/font><\/strong> Correct. I&#8217;m not a statistician.<\/sup><\/td>\n<\/tr>\n<\/table>\n<p align=\"justify\" class=\"small\">&#8211; that she hadn&#8217;t actually seen the data or participated in the analysis, <em><font color=\"#200020\">even as a Principle Investigator for the study<\/font><\/em>. And it wasn&#8217;t just that fact itself. It&#8217;s that she said it in such a matter-of-fact way, like what she was saying was some kind of explanation that we should understand. It reminded me of a piece from several years back that addressed what happened when a recruited author insisted on actually seeing the study data. See <a href=\"http:\/\/1boringoldman.com\/index.php\/2011\/03\/01\/selling-seroquel-vii-indication-sprawl\/\" target=\"_blank\">selling seroquel VII: indication sprawl&hellip;<\/a> for a telling example in which Nassir Ghaemi did exactly that, and was summarily <em><font color=\"#200020\">unrecruited<\/font><\/em>.<\/p>\n<p align=\"justify\" class=\"small\">I synopsized my own dawning awareness here because without having gone through that process, I doubt I could&#8217;ve read Alastair Matheson&#8217;s papers and really understood them. I might have seen his waving us off of focusing so much on ghostwriting [<a href=\"http:\/\/www.bmj.com\/content\/354\/bmj.i4578\" target=\"_blank\">Ghostwriting: the importance of definition and its place in contemporary drug marketing<\/a>] as a bias from his years working in industry. But that&#8217;s not how I see his writings now. He brings a fresh point of view to the  discussion of this pharmaceutical invasion of the medical literature,  having spent close to twenty years doing many  of the things we write about [see <a href=\"http:\/\/1boringoldman.com\/index.php\/2016\/09\/02\/rebranding\/\" target=\"_blank\">rebranding&hellip;<\/a> and <a href=\"http:\/\/1boringoldman.com\/index.php\/2016\/09\/04\/67816\/\" target=\"_blank\">directly as he proposes&hellip;<\/a>]. He&#8217;s an <em><font color=\"#200020\">&quot;insider&quot;<\/font><\/em>:<\/p>\n<blockquote>\n<div align=\"justify\">&quot;I  worked on over one hundred drugs, most of which were, in my estimation,  mediocre products that could be better pitched if a more persuasive  scientific angle could be found for them. I visited corporate  headquarters and congresses; analyzed markets, products, and  competitors; groomed key opinion leaders; ghostwrote manuscripts;  developed publications plans; and devised marketing strategies.&quot;<\/div>\n<\/blockquote>\n<div align=\"justify\" class=\"small\">He&#8217;s cataloged his writings on a website:<\/div>\n<ul><sup>            <\/p>\n<li><a target=\"_blank\" href=\"https:\/\/publicationstudies.wordpress.com\/published-articles-on-pharma-commerce-and-publications\/\">Published articles on science, commerce and publication ethics<\/a><\/li>\n<li><a target=\"_blank\" href=\"https:\/\/publicationstudies.wordpress.com\/the-empirical-investigations\/\">Unpublished empirical investigations<\/a><\/li>\n<li><a target=\"_blank\" href=\"https:\/\/publicationstudies.wordpress.com\/themes-in-my-work\/\">Themes and reflections<\/a><\/li>\n<p>            <\/sup><\/ul>\n<div align=\"justify\" class=\"small\">In <a href=\"http:\/\/1boringoldman.com\/wp-admin\/The%20Disposable%20Author:%20How%20Pharmaceutical%20Marketing%20Is%20Embraced%20within%20Medicine%27s%20Scholarly%20Literature.\" target=\"_blank\">The Disposable Author: How Pharmaceutical Marketing Is Embraced within Medicine&rsquo;s Scholarly Literature<\/a><em><font color=\"#200020\">, Matheson <\/font><\/em>makes a number of points: First, the academic authors are recruited based on reputation and status. They can be disposed of and replaced. In a way, they&#8217;re &quot;ghosts&quot; too. While he validates that Pharma does all kinds of egregious stuff, behind the scenes, but he warns against getting preoccupied with that. It reinforces an <em><font color=\"#200020\">evil pharma<\/font><\/em> meme that takes attention away from his next point. It&#8217;s a system and every part of it gains something. There aren&#8217;t any innocent victime in the system as it now stands [except maybe the patients]: <\/div>\n<blockquote>\n<div align=\"justify\">Such devices are widespread in medicines peer-reviewed journal  literature. But who is behind them, and whose interests are served? Here  we come to the crux. Everyone is behind them, and each party benefits  in its own way. Companies get the elixir of endorsement on which  advocacy marketing depends; academics reap the rewards of authorial  status and generally fed that they deserve top billing; journals sell  reprints; and culturally I believe, academic medicine and its journals  crave the sense that the research scene remains in their hands. It is  customary for academic &ldquo;investigators&quot; to be placed at the front of the  byline, and indeed, it is understandable that readers who will prescribe  the drug want to read the opinions of qualified peers who have used it  in their patients&#8230;   <\/div>\n<\/blockquote>\n<div align=\"justify\" class=\"small\">The net result is that the academic and commercial interests merge. He suggests that by demonizing one or another element in the system, for example Pharma, one doesn&#8217;t pay attention to the journal editors who allow these jury-rigged articles to be published as a way of funding their journals. But his argument is nuanced and should be read in full rather than in snippets. His suggested solution is simple:   <\/div>\n<blockquote>\n<div align=\"justify\">&quot;Let  me then define contemporary <em><strong><font color=\"#990000\">advocacy-based marketing<\/font><\/strong><\/em> punctiliously, as a  practice in which content with potential commercial or promotional  utility is planned, convened, funded, influenced or owned by a company,  but communicated by, or disproportionately attributed to, the peers or  opinion leaders of the intended customers. <em><font color=\"#200020\">Advocacy marketing thus defined is routine in medicine and its scholarly literature, and<\/font><\/em> <em><strong><font color=\"#990000\">the chief policy conclusion of this essay is that it should be banned outright.<\/font><\/strong><\/em>&quot;<\/div>\n<\/blockquote>\n<div align=\"justify\" class=\"small\">Of course that&#8217;s right. So long as the academic authors are essentially functioning as a&nbsp; sales force, there is no meaning to the word <em><font color=\"#200020\">academic<\/font><\/em>. How can we refer to Karen Dineen Wagner as an academic author when she signs on to a study where she&#8217;s neither seen the data, nor reviewed the analysis, nor even come into the writing process until after it&#8217;s drafted? How can we call a journal part of the scholarly literature when the editor doesn&#8217;t retract articles that are clearly wrong by wide-ranging consensus. Rather than academic medicine being a watchdog, a counterpoint to commercial interests, the academic is disappearing as it merges with the powerful commercial forces. So he sees &quot;<em><font color=\"#200020\">integration, not subterfuge, as the danger<\/font><\/em>.&quot; <\/div>\n<p><\/p>\n<div align=\"justify\" class=\"small\">I say <em><font color=\"#200020\">&quot;Amen&quot;<\/font><\/em>&#8230;<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I first heard the term ghost-writing used in the scientific literature at the end of 2010 [see roaches&hellip;]. I must&#8217;ve known what was coming because I added added the roach to the ad image [from something our exterminator said, &quot;For every roach you see, there are a hundred behind the walls&quot;]. Sure enough, six months [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-67923","post","type-post","status-publish","format-standard","hentry","category-opinion"],"_links":{"self":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts\/67923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/comments?post=67923"}],"version-history":[{"count":33,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts\/67923\/revisions"}],"predecessor-version":[{"id":68007,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/posts\/67923\/revisions\/68007"}],"wp:attachment":[{"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/media?parent=67923"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/categories?post=67923"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1boringoldman.com\/index.php\/wp-json\/wp\/v2\/tags?post=67923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}